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Steps for Effective Blog Optimization to Improve Search Rankings

Well we all believe in writing engaging content for a blog. But writing content which has a proper purpose is always better. Surely you want your posts to be discovered soon leading to increase in traffic in the company’s website. This will not happen magically as you need to take active steps while you are writing your blog to increase your chances so

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Content Repurposing: Can I Reuse my Content?

If you own a popular blog site, you shall have an idea about your selective blogs that have gained largest numbers of viewers. Keep them inside your “Hall of Fame” list but do not you think that they are dying a silent death? With time more innovations come up and blog contents get staled. But do they stale in their entirety? It’s not

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Success Story Behind Online Fashion Stores

Creating an Ecommerce website is a craze these days and as a result plenty of such online stores are mushrooming. but have you ever think what’s the reason behind spiraling success for some and abyss of oblivion for others? Unpopular stores die an early death. In this article I shall take up few popular online fashion stores for discussion and try to sort

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Cool Tips on using #tags for Successful Marketing

“#” does the sign looks familiar? We love to insert this sign wherever we are posting. Be it #picnicfungirls or even our emotional mood like #sadlonely. This is the sign which is used by each and every digital marketing expert along with a social network freak and many more. This hash tag is surely the key component in nearly the social as well

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Twitter for Business!

[vc_row][vc_column][vc_column_text]As entrepreneurs we all know the significance of social-media platforms serving as efficient media of marketing. Along with Google+ and FaceBook, Twitter is fast emerging as an efficient medium of marketing. Whether it is promoted tweet and trend or twitter ad campaign, you can heavily rely upon Twitter towards expansion of your business. It has been predicted that by 2019 an impressive numbers

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How to Grow your Ecommerce Business with the Suggestive Tools and Solutions

Building your own online or web store is certainly not an easy task. Well you can choose your preferred ecommerce platform for developing and building your web shop, list all your products and upload them and make your site live. But that is certainly not enough. Whatever eCommerce platforms you use, be it WooCommerce or Magento, there are different tools which might help

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Top 10 Tips for your Digital Advertising Strategy

[vc_row][vc_column][vc_column_text]While running a B2B or a B2C enterprise, digital advertisement is an exceptionally important medium of marketing. As estimated by IAB (Internet Architecture Board) in year 2012, online advertisement would very soon surpass the print media mode of advertisement. It is high time one should make this an integral part of his/her business to attract higher sales and conversions. Do you know that

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Microsoft’s Dynamics CRM 2016

Recently Microsoft has announced its latest date for Dynamics CRM release on the last quarter of the year where in themes will be unified to help your sales team to stay focused. Dynamics CRM 2016 is predicted to be the most comprehensive release of CRM software and specifically designed for minimizing the requirement of switching over between applications to complete their works. Productivity

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An Overview of Dynamic Search Ads

Many of us are wary of using a dynamic search ad campaign. Herein we shall try to emphasize upon the fact that when optimally optimized such campaigns can do wonders. Let’s see how?   Definition   Simply speaking a dynamic search ad acts as a set of broad matches for your landing pages. Google AdWords look at this and decides whether or not

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googles hacked site algorithm

What Entrepreneurs Should Know About Google’s Hacked Site Algorithm

Well it is time for another of those moments when algorithms of Google are being roll out. The recent roll out is for spammy queries and hacked websites. The new Google Hacked Sites Algorithm will certainly impact nearly 5 % of all the search queries. The target of this algorithm is to remove hacked sites from the search results of Google keeping the

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How Magento can Help you to Raise your Online Business?

In the present world of business one particular front is making great news with its proliferating growth rate and that is Ecommerce market. Out of the many open source and paid Ecommerce platforms Magento runs top with its dynamic set of features. For developing your Ecommerce store you can avail of its advanced and unique functionalities along with immense power of control as

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‘Digital India’ Promises a Better India

Indian Prime Minister Mr. Narendra Modi’s USA visit is turning out to be a big hit in both USA and his native country. Doing justice to his charming personality Mr. Modi is taking the Silicon Valley by storm. Top notch executives of IT world held a warm welcome reception for the Indian Prime Minister in San Jose, California. The occasion was honored with

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Different Tactics Applied for Display Ads and Search Ads

As we all know that 34% of entire online spend on advertisements and 10% of entire marketing budget is captured by Display Ads and networks; there are different strategies for Search Ads and networks. In this blog we’re going to discuss about variant PPC strategies for each of them.   Change your strategy as per user behaviour Above displayed image best describes what

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FaceBook Dislike Button may Finally be a Reality

If you’re a regular on FaceBook you must’ve thought about a ‘dislike’ button and its benefits. After all these years Mark Zuckerberg has finally decided to incorporate it with FaceBook but certainly not like what you are thinking. This button will not work as a medium for downvoting (like Reddit) but express additional emotions except positive ones through like button. Mr. Zuckerberg made

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Data Migration Tool of Magento 2

After going through the development process of Magento 2 over a span of 4 years the Magento Team has finally come up with this version with its first release at GitHub on March 10, 2015.Its features are pretty impressive. However here we shall mainly focus on simplified tools for upgradation process from Magento 1 to 2 without any complications. Official resources are as

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Intel Displays its Latest Additions in the World of Internet of Things

Remember the buzz when Google Glass was launched in 2014 or when Apple Watch was introduced earlier this year? Wearable technology has brought in tremendous wave of enthusiasm but is keeping a low profile since then. In this scenario what is gripping the imaginations of a software developer is “Internet of Things” concept nicknamed IOT. A technology-laced network of objects that can be

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Top 5 Most Popular WordPress Plugins of 2015

For a startup or a veteran business owner creation of a website is a necessity these days as most of your customers would search online for their products and services. If you’re lacking in here then your rival would receive the project which certainly is not what you’re aiming at. Your website is your identity and it represents you plus your brand. But

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Various Phases of App Marketing

If you are an app developer you know what amount of butterfly fly when you are about to launch your latest app in the market. You remain awake the whole night on the launch date, excited as well as apprehensive about its fate. App marketing is a specialized arena that needs skill to make it an amazing success. In this article advices from

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Budget Friendly Marketing Ideas for Small Business

Marketing forms an integral part of any small business. Well to plan the right marketing scheme, it does not need to break banks. There are many inexpensive digital locks as well as strategies which effectively helps small businesses to reach target audience to generate the right leads. Here are five effective tips which will consistently help to improve business without cutting any holes

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Probable Reasons behind Lower Rate of Conversion from your Online Store

Primary aim of an Ecommerce website is to have a growing rate of successful conversion. Obviously first thing is to design and develop such a site that would attract customers and compel them to stop by and search through goods or services. But then your aim is to register profit from your business and for that your website should be optimized in a

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